As you build out your 2020 blog editorial calendar, you’ll ask yourself:
What do I blog about? What topics does my audience care about? What post ideas will get me more traffic? How do I satisfy my readers and blog sponsors / partners?
As SEO professionals with access to a treasure trove of Google search data, we compiled a big list of blog post ideas and topics you should consider using for inspiration.
Our goal here is to find hidden keyword-traffic opportunities. We started with 10,000 keywords and filtered down to 500+ ideas and topics which have low number of SEO competitors, and (relatively) high number of searches.
You’ll see broad, abstract topics you can get wildly creative with, as well as specific tangible ideas which many of you can produce instantly.
Make printable art, and give it away for free like many of you bloggers do already.
Why? Because every single month, millions of parents, teachers, students Google search printable quotes which they can show off on their mugs, t-shirts, posters, home decor, etc.
The best way to win search traffic is to give the people what they want. Charge a fee or give it away for free. Professional bloggers realize this tactic not only helps you build your audience, but also builds relationships between fellow bloggers and publishers with whom you can share your files with. They credit you back with natural backlinks to your blog, or with social sharing, both of which create compounding effects on traffic.
So fire up your favorite graphic design tool, and go crazy with your favorite fonts, colors, and textures to create unique printable files.
Below is a list of 50 highly searched printable quotes you can turn into blog post ideas. Backed by keyword research done using Ahrefs, so you’re not aiming in the dark on your quotes.
Seasoned bloggers already know about the major US holidays with all the party, costume, crafts, recipes, gifts, printable, and travel ideas associated with them. The opportunity to blog about these ideas is infinite.
Keep posting articles on major holidays. If you’re new, start. Look back in your Google Search Console and social channels to find out which posts earned the most traffic and sharing for the given holiday, and keep expanding on that topic.
If, for example, your DIY Minnie Mouse costume was a hit Halloween 2019, then create more Minnie Mouse or Mickey Mouse costumes or accessories for Halloween 2020. The more blog posts you write about, the stronger the compounding effects on keyword rankings, social shares, blog traffic, and in the end, your income.
The only problem however with the mainstream holidays is that everyone flocks to creating content around these. Newbie bloggers, veteran bloggers, retailers, media publishers, and so on. The demand (search volume) is high, but so is the supply of content. So how can you diversify your blog content creation and promotion efforts?
Find other holidays, celebrations, and occasions that fly under the radar.
Learn about major ethnic holidays celebrated around the world, which might be under-represented on our American calendars. Here are some really popular holidays we could all benefit to know more about:
Of course, exercise common courtesy by doing your research, getting your assumptions fact-checked on customs and traditions you’re not an expert on. Host an expert on your blog via guest post or interview.
Once you find a good holiday, give it the usual party, craft, costume, recipe, etc. format you’re normally used to producing, and get to work.
It used to be just about the major holidays, and your respective cultural / religious holidays you celebrated at home. Now, for better or worse, everyday some person, thing, or idea is recognized with national and international days and other funny, weird, unique hashtag holidays.
There is something every single day.
Naturally, this creates buzz and untapped opportunity for bloggers and even big brands to take advantage of. Load up on your social media and editorial calendars by pinpointing the National whatever days that matter to you and your audience, research them, and apply them to your usual idea formats.
How do you find article ideas for hashtag holidays with DIY keyword research? Easy:
We’ve researched fun, weird, quirky holidays to inspire ideas for every single day next year. Writing articles about any of these can increase your chances of getting both social and SEO traffic:
Craft bloggers: Publish more even tutorials and ideas in 2020, but with keyword data in mind. Here are post ideas on all the crafts you can inspire for everyone from babies to teenagers to seniors.
When producing craft ideas and tutorial blog posts, film video footage of step-by-step instructions. Publish on Youtube AND embed the video in your article to increase both Youtube views, and blog post traffic.
According to Ahrefs, these are the most popular DIY crafts projects people search on Google, primarily using everyday household items:
In some ways, planning to travel and vacation has become really easy. With flight aggregator sites, hotel aggregator sites, and other travel sites like TripAdvisor, not to mention all the awesome travel blogs out there, you have full control over your entire itinerary.
In some ways though, traveling is also still super stressful. Especially if you’re a parent. “Do they allow you to take a baby in an Uber or taxi in San Diego?”
You’re not going anywhere to get away, you’re simply taking your daily struggles elsewhere for a few days.
Even if you’re traveling solo, with friends, or with just your significant other, how many of us come back from a trip, feeling like you need a vacation from your vacation? And let’s not forget the struggle of disconnecting from your devices.
You don’t have to be a pro travel blogger to know how real these struggles are, or how to navigate through them. So for those of you who’ve experienced these dozens of universally shared stressors, and found practical solutions which saved you time, money, and headaches, write about them.
People Google how-to travel advice over a million times a year, and guess what, the top results aren’t always the TripAdvisors, Kayaks, and Expedias of the internet, but modest blogs. This presents excellent opportunity for you to capture travel traffic, make friends with travel bloggers, and most excitingly, earn yourself the chance to collaborate with major travel brands. Boom!
Here are some real world struggles to kickstart your thinking, again backed by the best keyword research tool, Ahrefs:
You don’t have to take a trip in 2019 to write a travel post in 2019. Look back to trips you still vividly remember, tap into the photos and videos you captured, and run with it.
Google any recipe you can think of, and you’ll find endless amounts of content thrown together Wikihow-style, so that media giants can get lots of views, clicks and ad dollars.
What would you rather see more of: Generic recipes regurgitated by marketers OR recipes passed down from generations by mothers and grandmothers?
Don’t just shoot the photography, capture film too while you’re at it, and publish recipe tutorial videos on Youtube, and subsequently your blog and social media.
Every one of us can trace back to unique, original recipes of deliciousness that have withstood the test of time. Blog about them.
If you’d like to share a secret family recipe you want to share with the world, let us know, and we can publish it in our exclusive family-only recipes section of House of Ideas.
Get more search engine traffic and improve usability by adding rich Recipe cards on your blog post with a plugin like Create by Mediavine. It’s developed to show Rich Cards in Google search results using fancy, techy SEO code.
Here are some recipe ideas to focus on, that are more specific, and tailored to unique needs and flavor palettes.
Check out highly anticipated upcoming movie and TV Shows of 2020, and mark major releases on your editorial calendar. In 2019, we encouraged bloggers to set themselves up for traffic spikes with highly anticipated movies like Avengers 4, Frozen 2, Captain Marvel, and of course, the LION KING live action. The content ideas for these movies were endless, from party themes, to craft ideas, to Halloween 2019 costumes, to gift ideas, to movie reviews, and so on. This won’t change in 2020.
Use products from prior releases that you can still purchase from your favorite retailers like Oriental Trading. Most retailers don’t stock new movie items, props, and supplies until AFTER it drops in theaters. Don’t wait that long to photograph your ideas, and publish your posts. Create early, and let the post gain some “equity” with Google for freshness. When new products are available for purchase, re-create the look, and refresh your post to gain even further SEO benefit.
Check out this a list of movies to get started.
Pitch movie release topics to brands you love working with, and they’ll love you for it. New movie content tends to have lower competition in search and social media, so the quicker they can publish your work, the more traffic and benefits they’ll reap.
We’re just the people with really powerful search data in our hands. We hope this list inspired blog post ideas and topics on your 2020 editorial content calendar, and even more you get all the social, referral, and SEO traffic to your blog.